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Based on 42 reviews
African Straw Basket - U Shopper Basket USB03
Beautiful, highest quality bag!

I bought this beautiful bag a few days ago at a festival and I am already completely obsessed with it. I have used it for absolutely everything. It's comfortable, stylish and fits everything. Its really sturdy and the fact that you can reshape it if needed is amazing. You can tell it was a labour of love and I couldn't recommend this product any higher!!!

Ankara dress

Beautiful well fitting dress

Georgous head wrap

Really love my new head wrap. Thank you and lovely meeting you! A woman who is able to create such beauty through her designs, because she is a beautiful woman herself. Wishing you all the best x

Cheno midi skirt

My purchase was delivered timely and it is a very good fit. I love it…….

Love this jumper!

Absolutely love this jumper. The quality is excellent and the fleece fur inside lining keeps you warm so no need for a jacket. Washes well too at low temperature. So would highly recommend these jumpers. SO happy & impressed with the quality.



Love it!

I have several of Rufina Designs bonnet two of 3in1 and bonnet on its own. I have 3 girls so its a must have. My children (ages 7yrs- 2yr) love them. I like the versatility of the 3in1 because I can wear it out when I jog and also wear it for professional meeting. Sometimes I use the detached sach only. Best thing is no oil stains on my pillow.

The jazzy hoddie

With the lock down I have living in hoodies and lounge wear. This is a great addition to my collection. Bright, warm and comfortable. Also it’s not just for the indoors because of the unique design.

African print hand bag

I really like everything about this hand bag. it’s the right size and the pattern and handle are just right for me. I would definitely recommend.👍🏾

Head wraps🔥

Head wraps are great accessories. Adds colour and lifts my outfits. On days I don’t fancy fussing with my hair- the head wrap comes on. It is easy to use and incredibly stylish.

African Print Satin Bonnet - Nunana
African print satin bonnet

The bonnet is so secure, colourful and a great way of protecting my hair. The satin lining retains the moisture to ensure my is not dried out. Would definitely recommend and will buy it again in a different design/print

Perfect fit

Arrived on time and it’s just as described on the website.
Beautiful and love it!


Fabric is soft and doesnt run in the machine. Good fit as a medium and true to size.
Lots of comments when i wore it.

African Goddess Wooden Earring
Kayden Fearon

My mum literally loves them !!

The dress arrived within 5 days which I was pleased about

The dress is well made it is lined which allows the dress to fall very elegantly
I ordered a 12 and gave it to me friend which looked perfect on her and then ordered a 14

I love this dress the length is just below the knee which gives it an elegant look and I love the pockets

The price was also a plus
Thank you Rufina designs I would have loved a head rap the same material

Beautiful Eyram midi dress

Lovely design and perfect fit. I am size 12 (curvey), ordered size 14 as after speaking to Rufina. So pleased i took her advice. Dress fits in all the right places and very flattering for my shape. Arrived quickly.
Very good customer service.

African Print Box Clutch Purse - Simpaa
Tammi Olaosebikan
Bag Review

Lovely clutch bag can’t wait to wear it.

Great find

So cute and super warm. Really nice fit; I've got the blue one too!

Lovely Earrings

I was really pleased with these.They are good quality and a nice design.They arrived very quickly too.

The ready made dress that like its tailored

I needed an african print dress, within 3 wks, and being a busy time of the year no tailor could do it.It was then I remember Rufinadesigns I loved this dress,and although I had never thought of buying ready made I now was forced to try! I was not disappointed, easy to order,fast delivery and excellent quality.
The myth that the only way to get a good quality well fitted dress is to go to a tailor is shattered in my eyes!


The dress says it all I’m in love 😍

Gabby African print low back maxi dress & head wrap - Bespoke order
udean charles
No Pockets

Dress was nice but would have been 100% better with pockets.

Great dress

I have been looking for this style of dress with an African print for a long time and I was delighted when I found this. The dress is well made and Rufina provided great advice on the sizing. I am typically a curvy 6/8 but this dress is petite and on Rufina’s guidance a 10 was a perfect fit. The colours are slightly brighter and more saturated that these photos but that was even better for me. I can’t wait to wear this dress

100% Blessed Wooden Earrings
Tammi Olaosebikan

Lovely and nice earrings.

Lola African Print Button Earrings
Tammi Olaosebikan

Lovely cute earrings.